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Design | Interactive | Motion

expedia storepoint expandables

expedia storepoint expandables

Expedia is a full service online travel platform that’s provides travelers access to airline tickets, lodging, car rentals, cruises, and activities and tours.

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Motion

Expedia is a full service online travel platform that’s provides travelers access to airline tickets, lodging, car rentals, cruises, and activities and tours.

about the project

With the Storepoint Expandable product (SPE), we partnered with visitor bureaus, travel boards, and hotels to create rich media, microsite-esque experiences. These experiences would live on the expedia.com to promote their corresponding destination to users.

skills utilized

creative direction

interaction design
development

project highlights

CREATIVE CONSISTENCY

Worked with clients to ensure the creative of the SPE properly reflected the look-and-feel of their brand

FULL CYCLE

Designed, developed, tested, and launched SPEs for various clients

ARRAY OF CLIENTS

Clients included Colorado, Holland, Mexico, Renaissance Hotels, Residence Inn, and Samsonite luggage

project images

SPE for Westin Hotels
SPE for Samsonite
SPE for Renaissance Hotels
SPE for Renaissance Hotels (expanded state)
SPE for Montreal
SPE for Mississippi
SPE for Mexico
SPE for Holland
SPE for Holland (expanded state)
SPE for Colorado
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Design | Motion

at&t social media promos

at&t social media promos

AT&T is a US-based telecoms company, and the second largest provider of mobile services and the largest provider of fixed telephone services in the US.

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Motion

AT&T is a US-based telecoms company, and the second largest provider of mobile services and the largest provider of fixed telephone services in the US.

about the project

The purpose of these projects was to produce eye-catching, relatable content that would be posted on AT&T’s social media channels. These images and videos would be utilized to inform consumers about the latest deals and promotions from AT&T.

skills utilized

creative direction

motion design
visual design

project highlights

VIDEO PRODUCTION

Storyboarded, animated, and finessed numerous short-form videos

THAT LOOKS NICE

Designed and art directed twitpics, some with offers, others just imagery

SOCIAL OUTREACH

Social media outlets included Twitter, Facebook, and Instagram

promo videos

AT&T / DIRECTV promo videos

6 Videos

Samsung deals

0:08

ATT Next - Holiday Twitter Video

0:08

DIRECTV - DTV Now Facebook Promo

0:17

AT&T - Tablets Starting at FREE Twitter Promo

0:16

LG GPad X 10.1 Twitter Promo

0:16

AT&T/DIRECTV - "HBO for life" Facebook Promo

0:23

promo images

twitter header and twitpic
Samsung Galaxy S4 promo
Samsung Galaxy S4 promo
AT&T Next promo
"Add a device" promo
"Add a device" promo
Jambox promo
U-verse TV + internet promo
U-verse TV + internet promo
U-verse TV promo
U-verse TV + internet promo
U-verse TV + internet promo
U-verse TV + internet promo
Galaxy Note 8 promo
"Bring your own plan" offer
promo image
promo image
promo image
promo image
promo image
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Design | Motion | UX/UI
2

little kids rock brand redesign

little kids rock brand redesign

Little Kids Rock is an amazing organization that transforms lives by transforming music education. For 20 years, our network of thousands of K-12 teachers have led a national movement that brings innovative and inclusive music education to students.

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Motion

Little Kids Rock is an amazing organization that transforms lives by transforming music education. For 20 years, our network of thousands of K-12 teachers have led a national movement that brings innovative and inclusive music education to students.

about the project

The main project throughout the Media Design MFA program is to choose a non-profit to rebrand from the ground up. I choose to create a new brand identity for Little Kids Rock that better conveys the ideals and values of the organization.

skills utilized

creative direction

brand identity
audio/video

project highlights

BUILD A FOUNDATION

Performed full brand evaluation in order to identify the core tenets/beliefs of the organization

BUILD THE BRAND

Created new logo, website design, social media designs, t-shirt designs, and online advertising

DOCUMENTATION IS KING

Created full guide and accompanying video that outlined the new brand and guidelines

project images

project book cover
website
video presentation
video presentation - persona
initial sketch -> final logo
facebook page
project book - color
project book - inspiration

campaign video

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